World-wide known German brand of men’s wear and accessories Roy Robson is actively widening its chains on the Ukrainian market. New shop will open its doors very soon in Shopping and entertainment center Respublika. As informed Head of commercialization department of project investor Megapoliszhytlobud LLC Elena Kravtsova, corresponding lease agreement has been already signed with UTG company participation.
“Ukraine becomes an interesting market for European brands, and legendary trade mark Roy Robson is not an exception. The enterprise has passed long way of its development, from manufacturer of men’s outdoor wear in Berlin till world-wide well known brand, offering full assortment of men’s clothes”, - commented Elena Kravtsova.
The brand always advances rather high demands to shopping malls, where they are planning to open Roy Robson shops. And taking into consideration that the chain’s peculiarity is European style of work, strategically important decision was to open the shop in the shopping mall of European level.
“Roy Robson is not only reflecting, but also creating dynamic contemporary style of life, putting an emphasis on the comfort, freedom and bright colors. According to our development strategy, Roy Robson shops should be present in the biggest and most ambitious objects, which correspond to brand’s status. Shopping and entertainment center Respublika takes the place of exactly such center”, - tells Chief executive officer of Roy Robson shops in Ukraine Lyudmila Kononenko.
According to Lyudmila Kononenko words, Roy Robson shop in Shopping and entertainment center Respublika will be represented in a big format (more than 200 sq.m).
“All the opportunities for successful work of international brands, including Roy Robson, will be created in Shopping and entertainment center Respublika. Shopping mall format supposes presence of the most known brands and chains represented in Ukraine”, - considers Head of UTG projects Svetlana Obminyana.
Roy Robson chain combines 12 shops, four of them are in Kiev, and one shop in each of the cities – Dnepropetrovsk, Donetsk, Lvov, Odessa, Poltava, Cherkassy, Kharkov and Mariupol’.
Roy Robson – trade mark, founded in 1922 in Germany, the winner of the questioning “Costumes 2009”, held by one of the most well-known German jourmalists “TextilWirtschaft”. Currently the brand is represented in 45 countries around the world.
Shopping and entertainment center Respublika will be constructed on Koltsevaya Street, 1, 1A, 1B
Putting into operation: IV quarter 2014
GBA: 298 000 sq.m, GLA: 135 000 sq.m
Anchor tenants: Auchan, Multiplex, Sport Life, Happylon, MegaIce, MTI, Mango, Sport Master
Investor: Megapoliszhytlobud LLC
General constructor: K.A.N.Stroy
Brokerage agent: UTG
Architectural bureau: Archimatika